![](https://cdn.myportfolio.com/55d91ec2b3efc2053e95ac418ed6f0d4/13b2a157-e811-491c-b3d5-f033909ac3fa_rw_1920.jpeg?h=bb14c33ab20bf0fb80038e01824f0541)
![](https://cdn.myportfolio.com/55d91ec2b3efc2053e95ac418ed6f0d4/8ab8f2ce-794d-4de3-b11e-2d60466e8958_rw_1920.jpeg?h=02e1e9eed145e69acec8ba175289746f)
A packaging design concept idea for IKEA Candy Range, starring playful characters with a big love for sweets! I worked with a big strategy and design concept for IKEA, creating packaging design for different seasons and different categories. This design idea was never produced, but is still a favorite : ) Project together with BASId.