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KappAhl Kids
KappAhl - Kids Christmas “Make it Merry” CREATIVE DIRECTION IDEA CONCEPT & DEVELOPMENT FILM / PRINT CAMPAIGN SOCIAL MEDIA Defined the creative direction for a Christmas campaign centered around care and children’s voices. Led the development across film, social and digital platforms, translating the concept into a cohesive multi-channel campaign. Built a strong emotional narrative by integrating music, storytelling and performance across all touchpoints. Copywriter: Rebecka Osvald, Director / Dop Göran Hallberg, Photographer Peter Gehrke, Set Designer Clara Dayet, Music Supercircus, Production Special Projects.